Schneider News

Mug up
This was a hard one - because you didn't make it easy for us with all those great contributions to our Halloween contest. But: we have made our choices...
Beer and there
They have just returned, the winners of our little campaign photo contest...and brought some more photographic impressions with them.
Schneider moves
For all those uncertain, wether to mourn the end of summer...or rather look forward to all that white powder...this clips brings together the best of both worlds.
Schneider News
This autumn is truly golden - as our Aventinus Eisbock has ›Stockholm Beer & Whiskey Festival‹ has ranked at a top position. We are happy that even far up North our Bavarian beer specialities are valued...
Reingehört
A unique piano style, a unique voice, a unique smile: As musician as well as composer Fats Domino was one of the founding fathers of Rock'n'Roll. He kept touring even at the remarkable age of 89, to show people how to really shake, rattle and roll. On October 25th this truly exceptional artists has died in his hometown New Orleans. He will never be forgotten ...
Schneider News
Since its founding in 2007 the Bar Convent Berlin has grown to become one of the world's leading trade fairs for the bar and beverage industry. Clearly we had to be part of this great get-together...
Schneider moves
No less than 21.000 runners took part in the 32th Munich Marathon, which is a spectacular 1.000 more than in 2016. All of them would have earned to be mentioned by name - however, we'll have to settle for a little overview here...not without congratulating from our hearts everyone who was part of this remarkable event!
Schneider moves
They are back on the track, the brave contestant of Bavaria's biggest running competition. Give them a hand!
Lifelines
Today our TAP 4 "Meine Festweisse" is famous as the perfect companion for festive occasions throughout the year ... originally however this finely tuned aromatic wheat beer was somewhat more exclusive ... join us on a little journey through time.
Schneider moves
A few days after the end of Munich's Oktoberfest there is a great chance to redeem yourself for all those little sins that come in form of boiled chicken and cotton candy. So get a move on at the Munich Marathon on October 8th 2017 ...
Lifelines
Isn't it amazing how even the wildest dance beomes a beautiful quiet walz once you turn the volume down and reduce the speed? A fantastic film portrait by Tobi Beer, supported by an ingenious soundtrack from "Innocent Bandits".
Geniessertipps
We are hardly the first to try and shed some light on this muddled mystery. But since the positioning of the apron's knot to a "Dirndl" can reveal more about the relationship status of the wearer than any Facebook-Account, we'll give it yet another shot.

For a quart of ale is a dish for a king.

William Shakespeare (1564-1616)

The world belongs to those who enjoy it.

Giacomo Leopardi (1798-1837)

Not all chemicals are bad. Without chemicals such as hydrogen and oxygen, for example, there would be no way to make water, a vital ingredient in beer.

Dave Barry (*1947)

Pleasure – that is what we seek in everything.

Seneca (Roman politician and philosopher, around 1 - 65 a.D.)

I adore simple pleasures.
They are the last refuge of the complex.

Oscar Wilde (1854-1900)

Beer is a truly divine medicine.

Paracelsus (around 1493-1541)

Time does not cause age, it simply escorts change ...

Georg VI Schneider (*1965)

No pleasure is temporary - because the impression it leaves behind remains.

Johann Wolfgang von Goethe (1749-1832)

Beer is proof that god loves us and wants us to be happy.

Benjamin Franklin (1706-1790)
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